Search engine optimization is one of the most important factors when it comes to attracting traffic and increasing revenue flow. This article contains seven of the most important techniques that anyone can use to improve search engine optimization for their website.
Site speed is a major concern for website owners. Web development should focus on clean, high performance website code as well as a website design that gives you an attractive layout. Google Analytics has a site speed tool that tells you where your website performance is failing. This article discusses four major ways you can improve site performance and identify issues that can be fixed by your web developer and web host.
Google recently announced that encrypted websites would contribute to minor quality signals for its algorithm. If you have a VPS or dedicated hosting, you can buy an SSL certificate from a certificate authority and install it on your server. This article explains how to generate a CSR and install an SSL certificate on your website domain.
Facebook recently announced to web developers that they can no longer use like-gating as a way to artificially inflate social media presence. Social networking has been a target for online marketing and SEO, but some webmasters used popups that forced users to like a page before they can read the content. The process was called like-gating, and Facebook is determined to put an end to it.
Buying a good domain that suits your online business can help boost your search engine rank. Google has said that buying a domain means you’re responsible for any SEO backlinks or content used by previous owners. Before you spend thousands of dollars on a domain investment, use these tips to perform a background check and audit on the domain name.