Choosing your domain name carefully is crucial to the survival of your website or blog. Like a company name, your domain name is a major part of your brand and your online identity. A lot of times people get so caught up in the design process that they forget that their domain name will usually be the first thing people see and remember. This article will get you started with domain names: I will cover the technical details about domain names, linguistic considerations when choosing your domain name, tools that help with your choice, and the actual domain name registration process.